Organizing the next 365.

If there’s one trait that public relations pros share, it’s the ability to organize. Our thoughts, our plans, our goals—we don’t shy away from goal-setting, plan-building, and tactic-organizing. But in our fast-paced, digital-facing, client-driven worlds, where every need feels emergent, our personal goals and accountability can fall to the bottom of the task list. Insert the New Year. Continue reading

2019 planning

PR Smarter.

If you’re anything like me, the end of the year marks a time for pause, reflection, and planning—personally and professionally. So in the name of the New Year, I recently took over the Well Done Marketing blog to shed some light on how you can improve your PR in 2019. Continue reading

Team Fishers – Empowering employees & creating advocates

Last November I was able to attend the Public Relations Society of America (PRSA) International Conference in Atlanta. Stay tuned because there will be more to come on the 2016 International Conference (in Indy, you can register here!), and because I’m a networking queen I spent at least two hours at the networking fair. While there, I connected with a variety of organizations, many of which were in the industry of employee engagement. When I returned to Indy, I shared many of the lingering ideas with my boss, and while I was able to implement a great deal of what I learned, there was never a great opportunity to tackle employee engagement. Until now.  Continue reading

To do lists, planner and organizations… back to school we go!

I don’t know about you, but I’m a type A personality. I love my planner, I require checklists to ensure I’m getting things done, I’m calm when my week is mapped out ahead of time, and I get extreme gratification checking those little boxes off! With the start of a new school year and a fifth grade student in a new school, I was feeling the pinch as a single mom to ensure our schedules matched up. Between both of my jobs, my commitment as a board member and Science Kid Caiden’s Tae Kwon Do classes, piano lessons and homework – I knew I needed a plan. Luckily for me, there are a few easy things I could do make both of our lives easier.  Continue reading