Though client work varies, the last few months my conversations have been giving me déjà vu. Many of my clients continue to have goals that look something like this: align with community, grow through leadership, and recruitment and maintenance of top talent. These goals are large and certainly won’t happen overnight, but there’s one tool that many industries are undervaluing and as a result underutilizing. So, here’s your guide to leveraging LinkedIn.
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Hi, my name’s Casey, and I love The Joe Budden Podcast. And it’s not just since I started a new job with a commute. Even when my drive was ten minutes—with traffic—I made time to listen to this podcast. For years. And this week, during a three-hour episode, Joe shared the big news. They inked a deal with Spotify to turn a three-year-long hobby, into a true, profitable business without having to tax listeners who are accustomed to listening, free of charge. And while the podcast is amazing, and helps set-up this post, it doesn’t have a whole lot to do with my story. Let me explain… Continue reading
A Chinese philosophy, yin yang is used to describe seemingly opposite or contrary forces that when deeply explored may actually be complementary, interconnected, and interdependent of the natural world. They also may give rise to each other as they interrelate to one another. At their most basic essence, yin and yang serve to illustrate the importance of a natural balance between variables. Continue reading
It’s 2018 and social media quite runs the world, especially if you’re on a social media team. While the social platform continues to grow, organizations should be mindful about adding new channels and how those affect not only user experience, but social media teams. Continue reading
Earlier this summer, I had the privilege of working alongside the ladies of Second Stories, a new vintage, antique and art marketplace located on Broadway in McCordsville, Indiana. Working with passionate clients is an amazing experience, and during our partnership, we celebrated some exciting accomplishments. Continue reading for specific successes that came as a result of the partnership! Continue reading
If you’ve followed this blog since inception you already know a few things about me. I love flamingos, I’m a proud mom, I’m a workaholic – all undeniably true. But today I’d like to shed some light on my professional journey thus far. So, let’s briefly rewind… Continue reading
Let’s be honest, if there’s one thing we’re all short on these days, it’s time. Between the constant emails, endless meetings and stack of things we need to get done on any given day, it’s hard to find a few moments to read for leisure. But, that doesn’t make it any less important to the creative process! Continue reading
Things have been in quiet in my neck of the woods lately. Okay, okay, maybe quiet isn’t the right word, but as I’ve been transitioning into my new office and role, things have appeared quiet on the blog front. But today I was inspired, and it’s my hope, this post will leave you inspired, too! Continue reading
Today I learned two important things: 1. I don’t have many red clothing items in my wardrobe. 2. #NationalHeartMonth is about so much more than the color red.
The last few weeks in between positions has been wonderful. I’ve gotten quite handy (see here for specifics), indulged in a Sex and the City marathon (because, why not catch up on the classics?!), and cherished some quality time with Science Kid Caiden and cuddly little Einstein. But next week, it’s back to work I go, and I’m so excited to officially share where I’m headed next… Continue reading
Casey N. Cawthon 