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Casey N. Cawthon

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Month: December 2020

Public Relations: Forever Altered by a Pandemic

December 21, 2020December 21, 2020Leave a comment

Typically, right now I’d be drafting a post with tips for the new year. I’d encourage you to start thinking about your strategic plans, how to go about assembling editorial content, and providing steps to implement both. But as you well know, this year changed everything—especially for public relations professionals.

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  • pr and the bottom line.
  • 2020 reading list.
  • Public Relations: Forever Altered by a Pandemic
  • The dreaded ‘good job’.
  • So, your client wants to be a thought leader…

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You won’t all like or agree with this—I’m okay with that. 🙄 Most who have a personal social media profile think they can effective manage a company’s social media page/platform. Not so fast... 🤚🏽
Day five. 🤩 #officeview
It’s true; your strategic plans are only effective if they’re aligned with your business goals, measurement metrics, and within internal teams. 💯
This is 33. ✨
Listen up! 📢 Owned, earned and bought media all play a vital role in amplifying your campaigns. Public relations teams should incorporate all three into strategic planning to ensure coordinated implementation after campaign launch. 🙌🏽 #prtips
Officially, official. 🤩 #jobannouncement

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